How to Create a SBA Business Plan that Attracts Loans

SBA Business Plan

Starting a business is an exciting but challenging endeavor. One major hurdle entrepreneurs face is securing funding to launch their business. Many people choose Small Business Administration (SBA) loans. They have low-interest rates and flexible repayments.

To qualify for an SBA loan, a solid business plan is crucial. This document acts as a roadmap and convinces lenders of the business’s viability. In this blog, we’ll guide you through the key components of a strong SBA business plan for success.

Why Do You Need an SBA Business Plan?

An SBA business plan is not just a requirement for loan approval – it’s also a valuable tool for small business owners. It forces you to think critically about your business goals, target market, competition, and financial projections. By going through this process, you can identify potential weaknesses and come up with strategies to lessen them.

However, a well-written SBA business plan can also help attract investors or partners. You may interest them in supporting your venture. It shows you have a well-thought-out plan and increases your credibility as a business owner.

business plan

How to Write a Business Plan for SBA Loan

A comprehensive business plan should include the following ten components:

Executive Summary

This is usually the first section of your business plan, but it’s advisable to write it last. It briefly summarizes your business idea, target market, competition, and financial projections. Think of it as an elevator pitch – convincing and to the point.

Company Description

This section outlines your business’s legal structure, location, and history. It also explains your products or services, target market, and unique selling proposition (USP). Include any relevant industry trends that could impact your business in the future.

Market Analysis

A market analysis is thorough. It outlines your target market’s demographics, needs, and preferences. It also covers the competition. It also discusses potential challenges and opportunities in the industry.

Organization and Management

Here, you’ll introduce your team members and their roles and responsibilities. Lenders want to know that you have a capable team with relevant experience to lead the business to success.

Product or Service

In this section, you’ll detail your products or services and their features and benefits. Highlight what sets them apart from those of your competitors. Include a roadmap for future products or services you plan to offer.

Marketing and Sales Strategies

Your marketing and sales strategies to attract and retain customers. It should also include your pricing strategy, distribution channels, and advertising methods.

Financial Projections

An SBA business plan must have detailed financial projections for at least three years. This includes a projected income statement, balance sheet, and cash flow statement. You’ll also need to explain your assumptions behind these projections.

Funding Request

Here you’ll specify the amount of funding you need and how you plan to use it. Lenders want to ensure that they are using their money for a specific purpose and not for unrelated expenses.

Exit Strategy

An exit strategy in your business plans shows lenders how you’ll handle risks. You do this by planning for future sales or a leadership change. This proves your business is a secure investment.


This section is optional but recommended for additional supporting documents. This could include resumes of key team members, market research data, legal agreements, or licenses and permits.

Financial Information is Necessary for an SBA Loan Business Plan

What Financial Information is Necessary for an SBA Loan Business Plan?

When applying for an SBA loan, you’ll need to provide specific financial information in your business plans. Ensure your business plan includes the following financial information:

  • Balance Sheet: This statement provides a snapshot of what your business owns (assets), owes (liabilities), and the equity that remains with the business owners. It should be up-to-date and accurate.
  • Income Statements: Also known as a Profit and Loss (P&L) statement, this document shows your revenues, costs, and expenses over a period. This gives lenders an understanding of your profitability.
  • Cash Flow Statements: This is a forecast of your business’s cash inflow and outflow over a certain period. It helps lenders assess your ability to repay the loan.
  • All owners with a significant stake in the business need personal financial statements. It gives lenders a view of the owner’s personal financial situation.
  • Collateral Information: If the loan is secured, a list of business or personal assets that will be used as collateral.
  • Historical Financial Data: If your business has been operating for a while, you’ll need to provide historical financial statements. This information gives lenders a view of your business’s past performance.
  • Break-even Analysis: This shows the point at which your business will make a profit. It can be a strong indicator of risk for lenders.
  • Business Ratios and Financial Indicators: These include debt-to-equity ratio, net profit margin, return on equity, and others. They help lenders assess the financial health of your business.
  • Financial Assumptions and Projections: This includes assumptions used in your projections. This information helps lenders understand the basis of your financial forecast.

Useful Tips for Writing an SBA Business Plan

Creating an effective business plan doesn’t have to be overwhelming. It’s about providing the right information clearly and concisely. Here are some helpful suggestions for crafting a compelling plan that impresses lenders and investors:

  • Use clear and concise language.
  • Provide evidence to support your claims.
  • Be realistic in your financial projections.
  • Tailor your plan to the specific requirements of the SBA loan program you’re applying for.
  • Seek help from a professional, such as a consultant or accountant, if needed.


Example of a Business Plan Template

Below is a basic template for a business plan. Keep in mind that the length and specific sections may vary based on your business type and purpose. This template is a general guide, and you can customize it to fit your specific needs.

Business Plan for [Your Business Name]

Executive Summary

Business Name and Location

  • [Business Name]
  • [Business Location]

Mission Statement

  • [A concise statement outlining the purpose and values of your business.]

Business Structure

  • [Sole Proprietorship, Partnership, LLC, Corporation, etc.]

Founding Date

  • [Date of Establishment]


  • [List of founders/owners and their roles]

Business Description

Industry Overview

  • [Brief overview of the industry your business operates in.]


  • [Detailed description of your products/services.]

Unique Selling Proposition (USP)

  • [What sets your business apart from competitors?]

Market Needs

  • [Identification of the needs your business addresses in the market.]

Market Analysis

Target Market

  • [Description of your target audience.]

Market Size and Trends

  • [Analysis of the size of the market and current trends.]

Competitor Analysis

  • [Identification and analysis of key competitors.]

SWOT Analysis

  • [Strengths, Weaknesses, Opportunities, Threats]

Organization and Management

Business Structure

  • [Detailed description of your business structure.]

Leadership Team

  • [Profiles of key members of the leadership team.]

Roles and Responsibilities

  • [Clear delineation of roles and responsibilities within the organization.]


Product/Service Descriptions

  • [Detailed descriptions of each product or service you offer.]

Pricing Strategy

  • [Explanation of your pricing strategy.]

Sales and Distribution

  • [Details on how products/services will be sold and distributed.]

Marketing and Sales Strategy

Marketing Plan

  • [Overview of your marketing strategy, including channels and tactics.]

Sales Strategy

  • [Description of your sales approach.]

Customer Acquisition

  • [Methods for acquiring and retaining customers.]

Funding Request (if applicable)

Funding Purpose

  • [Specify how the funds will be used.]

Funding Amount

  • [Specify the amount of funding requested.]

Repayment Plan

  • [Outline how and when the funds will be repaid.]

Financial Projections

Sales Forecast

  • [Projected sales for the next three to five years.]

Expense Budget

  • [Breakdown of anticipated expenses.]

Cash Flow Statement

  • [Projection of cash flow over a specified period.]


Additional Information

  • [Any additional information, such as resumes, legal documents, etc.]

Remember this template is a starting point. Tailor it to your business’s unique needs and requirements.


  1. Do I need a business plan to get an SBA loan?

Yes, having a business plan is often a crucial component when applying for an SBA (Small Business Administration) loan. Requirements vary among lenders. But, the SBA typically encourages businesses to provide a full business plan as part of the loan application. A good business plan helps lenders assess your business. It shows the viability and sustainability. It also has your financial projections, market analysis, and operations. It provides a roadmap for your business. It shows lenders that you understand your goals and how the loan will be used to achieve them.

  1. Does the SBA help with business loans?

Yes, the SBA does help with business loans. The Small Business Administration doesn’t lend money to businesses. Instead, it provides guarantees to lenders (like banks and credit unions). The guarantees encourage lenders to offer loans to small businesses. These businesses might not qualify for traditional financing. The SBA’s loan guarantee programs aim to reduce risk for lenders. This makes it easier for small businesses to get funding. The SBA offers many loan programs. They include the 7(a) Loan Program, the CDC/504 Loan Program, and the Microloan Program. Each program is designed to meet different business needs.

If you are seeking a business loan, it’s best to work with an SBA-approved lender. You should understand the requirements of the SBA loan program that fits your business needs. Click here to look for a lender that best works for you.

  1. What does the SBA look for in a business plan?

When evaluating a business plan, the SBA seeks a full overview of the proposed venture. The summary should briefly describe the business’s mission, structure, location, founders, and founding date. In the business description section, you need a thorough analysis of the industry. You also need detailed descriptions of the products or services offered. And you need a clear presentation of the Unique Selling Proposition (USP). These things are crucial.

Market analysis is key. It requires identifying the target market and assessing its size. You must also examine market trends and analyze competitors. This section should show the business structure and profiles of key leaders. It should also list their roles and duties.

For products and services, you must include three things. These are a detailed description, a pricing plan, and a sales and distribution plan. The marketing and sales strategy should outline how to market the business and hit sales goals. It should cover customer acquisition and retention methods. If seeking funding, a clear funding request with a specified amount and purpose, along with a repayment plan, is necessary.

The projections cover sales, expenses, and cash flow for the next three to five years. They show if the business will be financially viable. The appendix can include any additional relevant information, such as resumes or legal documents. The SBA values business plans. They must show a deep grasp of the market, a well-made plan for growth, and a clear strategy for repaying any borrowed funds. Realistic and well-supported financial projections are key. They show a believable path to meeting the business’s objectives.

Why an SBA Business Plan is Crucial for Your Loan Success

Getting an SBA loan is a crucial step for business growth and success. You need a clear business plan. It should be thorough. It will act as a blueprint for your operations. It must also convince lenders that your business can succeed. 

Take the time to craft your plan meticulously to showcase what makes you unique, your potential, and your readiness for the future. Doing this greatly boosts your odds of getting an SBA loan. It also sets the foundation for a successful entrepreneurial journey.

To get started on your path to financial success with your business, contact Luca Financial today. We’re ready to guide you every step of the way on your SBA loan journey.


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